Shopping from the comforts of one’s home is one of the most alluring things. Customers relish the convenience of online shopping, but those on the other side of the table know that the process is not so easy. Confusing consumer behavior, high bounce rate and shopping cart abandonment are a few barriers hindering the success of eCommerce entrepreneurs. From rightly populating the store to optimizing it for search engines, it requires expertise to manage and update it on a regular basis.