Content plays a great role in determining the fate of your eCommerce store. You might be able to get a large number of visitors on your site but for the real conversion to take place, it is important to strike a chord with your buyers’ rationality and convey the value your product can add in their life.
According to Statista, nearly 1.66 billion buyers bought goods online in 2017. There is no point of spending huge sum of money in product description copywriting or eCommerce store maintenance if your products are not visible to prospective buyers. This calls for a dire need of optimizing your product pages for search-engines.
Since keywords are the bread and butter for search-engine optimization, it is important to have a clarity regarding their ideal usage. The following know-how’s would help you a great deal in chiding away the doubts pertaining to keywords:
